The social media campaign that is #MYCANVASJOURNEY came to an end this Thursday with a huge party at the Hoxton Gallery. Myself and over 300 others drunk and danced to some insane DJ sets from individuals who actually took part in the campaign itself, and having followed the journey since its conception, it was truly a big and fitting finish to what was actually a very simple concept.
So what exactly was #MYCANVASJOURNEY? 22 Instagrammers from different creative backgrounds. Becca Dudley for example - MTV Presenter. Nigel Ruwende - Individualism Creative Director. Thomas Bird - Sculptor. The list goes on, but having met the majority of them I can honestly tell you that they are genuinely nice, creative and diverse people, brought together by a simple white Converse bag.
I personally believe the campaign showed that people should aim to be more creative with their personal style. The individuals made the bags into what seemed suited to their archetype; one of my favourites was NeonStash’s tie-dye bag, and those who have read my previous event posts know that it couldn’t be any more fitting!
Modifying the bag is like modifying your own wardrobe, or adjusting small details on your outfits. Adjust clothing to fit your own personal style, from the way you fold pocket squares to the way you roll your sleeves. Small details may seem small, but I’m personally one who notices these kinds of things. Okay, sure, I’ve got OCD and when a tie-bar is a few millimetres off, I’m gonna have to adjust it. But, pay attention to the deets; experiment with your clothing and make things your own. It isn’t all about the trends.
Big shout out to Coffin On Cake PR for organising the event, who had drinks provided by Patron, Saint and Rekorderlig, as well as Converse Accessories for providing those Canyon Duffel bags, which can be purchased from retailers such as Office.
- Mr. Boy